{"id":36541,"date":"2025-07-31T10:04:54","date_gmt":"2025-07-31T08:04:54","guid":{"rendered":"https:\/\/epsimas.com\/?p=36541"},"modified":"2025-11-14T13:11:02","modified_gmt":"2025-11-14T12:11:02","slug":"marche-renovation","status":"publish","type":"post","link":"https:\/\/epsimas.com\/en\/marche-renovation\/","title":{"rendered":"Le march\u00e9 de la r\u00e9novation en France"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"36541\" class=\"elementor elementor-36541\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b79d066 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b79d066\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a073ee7\" data-id=\"a073ee7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c2164e1 elementor-widget elementor-widget-spacer\" data-id=\"c2164e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-f3928f2 e-flex e-con-boxed e-con e-parent\" data-id=\"f3928f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1a037b5 e-con-full e-flex e-con e-child\" data-id=\"1a037b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-adeab92 e-con-full e-flex e-con e-child\" data-id=\"adeab92\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06f16d6 elementor-widget elementor-widget-heading\" data-id=\"06f16d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Le march\u00e9 de la r\u00e9novation en France<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17b0e97 elementor-widget elementor-widget-heading\" data-id=\"17b0e97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'\u00e9tat du march\u00e9 de la r\u00e9novation de b\u00e2timent en 2025<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-387f003 elementor-widget elementor-widget-spacer\" data-id=\"387f003\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f5fe27 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2f5fe27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/epsimas.com\/en\/request-quote\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request your complete market study here!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1519030 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1519030\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/app.epsimas.com\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Or try our market analysis tool here for free!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bad9b30 elementor-widget elementor-widget-spacer\" data-id=\"bad9b30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b03aed0 e-flex e-con-boxed e-con e-parent\" data-id=\"b03aed0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;mountains&quot;,&quot;shape_divider_bottom&quot;:&quot;mountains&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" opacity=\"0.33\" d=\"M473,67.3c-203.9,88.3-263.1-34-320.3,0C66,119.1,0,59.7,0,59.7V0h1000v59.7 c0,0-62.1,26.1-94.9,29.3c-32.8,3.3-62.8-12.3-75.8-22.1C806,49.6,745.3,8.7,694.9,4.7S492.4,59,473,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" opacity=\"0.66\" d=\"M734,67.3c-45.5,0-77.2-23.2-129.1-39.1c-28.6-8.7-150.3-10.1-254,39.1 s-91.7-34.4-149.2,0C115.7,118.3,0,39.8,0,39.8V0h1000v36.5c0,0-28.2-18.5-92.1-18.5C810.2,18.1,775.7,67.3,734,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M766.1,28.9c-200-57.5-266,65.5-395.1,19.5C242,1.8,242,5.4,184.8,20.6C128,35.8,132.3,44.9,89.9,52.5C28.6,63.7,0,0,0,0 h1000c0,0-9.9,40.9-83.6,48.1S829.6,47,766.1,28.9z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" opacity=\"0.33\" d=\"M473,67.3c-203.9,88.3-263.1-34-320.3,0C66,119.1,0,59.7,0,59.7V0h1000v59.7 c0,0-62.1,26.1-94.9,29.3c-32.8,3.3-62.8-12.3-75.8-22.1C806,49.6,745.3,8.7,694.9,4.7S492.4,59,473,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" opacity=\"0.66\" d=\"M734,67.3c-45.5,0-77.2-23.2-129.1-39.1c-28.6-8.7-150.3-10.1-254,39.1 s-91.7-34.4-149.2,0C115.7,118.3,0,39.8,0,39.8V0h1000v36.5c0,0-28.2-18.5-92.1-18.5C810.2,18.1,775.7,67.3,734,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M766.1,28.9c-200-57.5-266,65.5-395.1,19.5C242,1.8,242,5.4,184.8,20.6C128,35.8,132.3,44.9,89.9,52.5C28.6,63.7,0,0,0,0 h1000c0,0-9.9,40.9-83.6,48.1S829.6,47,766.1,28.9z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f1bbde7 e-con-full e-flex e-con e-child\" data-id=\"f1bbde7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9207aa6 elementor-widget elementor-widget-text-editor\" data-id=\"9207aa6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong> <span style=\"color: #035684;\"> Background <\/span><\/strong><\/h2><p><span style=\"font-size: 1rem;\">Le march\u00e9 de la r\u00e9novation de b\u00e2timents est vaste. Il comprend \u00e0 la fois les activit\u00e9s d&rsquo;entretien courant, de d\u00e9pannage d&rsquo;urgence, de r\u00e9novation \u00e9nerg\u00e9tique, de r\u00e9novation partielle ou totale d&rsquo;un bien ou d&rsquo;extension d&rsquo;un b\u00e2timent. Cette d\u00e9finition, propos\u00e9e par Xerfi, correspond ainsi \u00e0 de nombreux corps de m\u00e9tiers diff\u00e9rents. Au sens de l&rsquo;INSEE, la branche d&rsquo;activit\u00e9 des travaux de finition (433) est celle se rapprochant le plus de cette d\u00e9finition. Les estimations de la valeur du secteur diff\u00e8rent selon les organismes, et selon la d\u00e9finition qui lui est donn\u00e9e. Xerfi, d&rsquo;une part, estime le chiffre d&rsquo;affaires du secteur de la r\u00e9novation de b\u00e2timent \u00e0 130 milliards d&rsquo;euros par an. D&rsquo;autres parts, l&rsquo;Observatoire des m\u00e9tiers du BTP estime un chiffre d&rsquo;affaires du secteur de l&rsquo;entretien-r\u00e9novation davantage autour de 95 milliards d&rsquo;euros. Enfin, la branche d&rsquo;activit\u00e9 des travaux de finition est \u00e9valu\u00e9e \u00e0 60,5 milliards d&rsquo;euros en 2022 par l&rsquo;INSEE.\u00a0<\/span><\/p><p><span style=\"font-size: 1rem;\">Ce secteur peut-\u00eatre segment\u00e9 par corps de m\u00e9tiers et type d&rsquo;activit\u00e9. Le segment de la r\u00e9novation \u00e9nerg\u00e9tique notamment, a fortement contribu\u00e9 \u00e0 la croissance du secteur ces derni\u00e8res ann\u00e9es. Mais ce march\u00e9 se segmente aussi par typologie de b\u00e2timent. Les professionnels de ce march\u00e9 s&rsquo;adressent \u00e0 la fois au segment r\u00e9sidentiel (individuel priv\u00e9, collectif priv\u00e9 et collectif public) et au segment non-r\u00e9sidentiel (priv\u00e9 et public).\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0bf598d e-grid e-con-full e-con e-child\" data-id=\"0bf598d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2b422b6 e-con-full e-flex e-con e-child\" data-id=\"2b422b6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f042d7a elementor-widget elementor-widget-heading\" data-id=\"f042d7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Table of Contents<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b15734d elementor-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"b15734d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#1\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chart-bar\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M332.8 320h38.4c6.4 0 12.8-6.4 12.8-12.8V172.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h38.4c6.4 0 12.8-6.4 12.8-12.8V76.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-288 0h38.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h38.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zM496 384H64V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">1. Les chiffres cl\u00e9s du secteur de la r\u00e9novation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#2\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-child\" viewbox=\"0 0 384 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M120 72c0-39.765 32.235-72 72-72s72 32.235 72 72c0 39.764-32.235 72-72 72s-72-32.236-72-72zm254.627 1.373c-12.496-12.497-32.758-12.497-45.254 0L242.745 160H141.254L54.627 73.373c-12.496-12.497-32.758-12.497-45.254 0-12.497 12.497-12.497 32.758 0 45.255L104 213.254V480c0 17.673 14.327 32 32 32h16c17.673 0 32-14.327 32-32V368h16v112c0 17.673 14.327 32 32 32h16c17.673 0 32-14.327 32-32V213.254l94.627-94.627c12.497-12.497 12.497-32.757 0-45.254z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">2. La demande du secteur<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#3\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chart-line\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M496 384H64V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16zM464 96H345.94c-21.38 0-32.09 25.85-16.97 40.97l32.4 32.4L288 242.75l-73.37-73.37c-12.5-12.5-32.76-12.5-45.25 0l-68.69 68.69c-6.25 6.25-6.25 16.38 0 22.63l22.62 22.62c6.25 6.25 16.38 6.25 22.63 0L192 237.25l73.37 73.37c12.5 12.5 32.76 12.5 45.25 0l96-96 32.4 32.4c15.12 15.12 40.97 4.41 40.97-16.97V112c.01-8.84-7.15-16-15.99-16z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">3. Evolution du march\u00e9 de la r\u00e9novation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#4\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chess\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M74 208H64a16 16 0 0 0-16 16v16a16 16 0 0 0 16 16h15.94A535.78 535.78 0 0 1 64 384h128a535.78 535.78 0 0 1-15.94-128H192a16 16 0 0 0 16-16v-16a16 16 0 0 0-16-16h-10l33.89-90.38a16 16 0 0 0-15-21.62H144V64h24a8 8 0 0 0 8-8V40a8 8 0 0 0-8-8h-24V8a8 8 0 0 0-8-8h-16a8 8 0 0 0-8 8v24H88a8 8 0 0 0-8 8v16a8 8 0 0 0 8 8h24v32H55.09a16 16 0 0 0-15 21.62zm173.16 251.58L224 448v-16a16 16 0 0 0-16-16H48a16 16 0 0 0-16 16v16L8.85 459.58A16 16 0 0 0 0 473.89V496a16 16 0 0 0 16 16h224a16 16 0 0 0 16-16v-22.11a16 16 0 0 0-8.84-14.31zm92.77-157.78l-3.29 82.2h126.72l-3.29-82.21 24.6-20.79A32 32 0 0 0 496 256.54V198a6 6 0 0 0-6-6h-26.38a6 6 0 0 0-6 6v26h-24.71v-26a6 6 0 0 0-6-6H373.1a6 6 0 0 0-6 6v26h-24.71v-26a6 6 0 0 0-6-6H310a6 6 0 0 0-6 6v58.6a32 32 0 0 0 11.36 24.4zM384 304a16 16 0 0 1 32 0v32h-32zm119.16 155.58L480 448v-16a16 16 0 0 0-16-16H336a16 16 0 0 0-16 16v16l-23.15 11.58a16 16 0 0 0-8.85 14.31V496a16 16 0 0 0 16 16h192a16 16 0 0 0 16-16v-22.11a16 16 0 0 0-8.84-14.31z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">4. Market Competition <\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#5\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-stream\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M16 128h416c8.84 0 16-7.16 16-16V48c0-8.84-7.16-16-16-16H16C7.16 32 0 39.16 0 48v64c0 8.84 7.16 16 16 16zm480 80H80c-8.84 0-16 7.16-16 16v64c0 8.84 7.16 16 16 16h416c8.84 0 16-7.16 16-16v-64c0-8.84-7.16-16-16-16zm-64 176H16c-8.84 0-16 7.16-16 16v64c0 8.84 7.16 16 16 16h416c8.84 0 16-7.16 16-16v-64c0-8.84-7.16-16-16-16z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">5. Les enjeux du secteur de la r\u00e9novation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#6\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-balance-scale-left\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M528 448H352V153.25c20.42-8.94 36.1-26.22 43.38-47.47l132-44.26c8.38-2.81 12.89-11.88 10.08-20.26l-10.17-30.34C524.48 2.54 515.41-1.97 507.03.84L389.11 40.37C375.3 16.36 349.69 0 320 0c-44.18 0-80 35.82-80 80 0 3.43.59 6.71 1.01 10.03l-128.39 43.05c-8.38 2.81-12.89 11.88-10.08 20.26l10.17 30.34c2.81 8.38 11.88 12.89 20.26 10.08l142.05-47.63c4.07 2.77 8.43 5.12 12.99 7.12V496c0 8.84 7.16 16 16 16h224c8.84 0 16-7.16 16-16v-32c-.01-8.84-7.17-16-16.01-16zm111.98-144c0-16.18 1.34-8.73-85.05-181.51-17.65-35.29-68.19-35.36-85.87 0-87.12 174.26-85.04 165.84-85.04 181.51H384c0 44.18 57.31 80 128 80s128-35.82 128-80h-.02zM440 288l72-144 72 144H440zm-269.07-37.51c-17.65-35.29-68.19-35.36-85.87 0C-2.06 424.75.02 416.33.02 432H0c0 44.18 57.31 80 128 80s128-35.82 128-80h-.02c0-16.18 1.34-8.73-85.05-181.51zM56 416l72-144 72 144H56z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">6. NAF \/ APE Codes of the sector<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f25c05 elementor-widget__width-initial e-transform elementor-widget elementor-widget-image\" data-id=\"6f25c05\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_scale_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/epsimas.com\/wp-content\/uploads\/2025\/07\/te48tpzdcu8-1024x682.jpg\" class=\"attachment-large size-large wp-image-36543\" alt=\"R\u00e9novation\" srcset=\"https:\/\/epsimas.com\/wp-content\/uploads\/2025\/07\/te48tpzdcu8-1024x682.jpg 1024w, https:\/\/epsimas.com\/wp-content\/uploads\/2025\/07\/te48tpzdcu8-300x200.jpg 300w, https:\/\/epsimas.com\/wp-content\/uploads\/2025\/07\/te48tpzdcu8-768x511.jpg 768w, https:\/\/epsimas.com\/wp-content\/uploads\/2025\/07\/te48tpzdcu8-1536x1022.jpg 1536w, https:\/\/epsimas.com\/wp-content\/uploads\/2025\/07\/te48tpzdcu8.jpg 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0ef6e50 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0ef6e50\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-191a71a\" data-id=\"191a71a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d26b94e elementor-widget elementor-widget-spacer\" data-id=\"d26b94e\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"1\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1b2942 elementor-widget elementor-widget-heading\" data-id=\"b1b2942\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1.  Les chiffres cl\u00e9s et tendances du secteur de la r\u00e9novation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65fbd00 elementor-widget elementor-widget-text-editor\" data-id=\"65fbd00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 1rem;\">Apr\u00e8s avoir connu plusieurs ann\u00e9es synonymes de faible croissance, voire de stagnation, le march\u00e9 de la r\u00e9novation rebondit en 2021 et 2022. Le secteur de l&rsquo;entretien-r\u00e9novation, au sens de l&rsquo;Observatoire des m\u00e9tiers du BTP, a vu sa croissance acc\u00e9l\u00e9rer en quelques ann\u00e9es, notamment gr\u00e2ce au segment de la r\u00e9novation \u00e9nerg\u00e9tique. Selon cet organisme, ce segment repr\u00e9sente en 2022 environ 23.8% du chiffre d&rsquo;affaires de ce secteur estim\u00e9 \u00e0 95 milliards d&rsquo;euros.\u00a0<\/span><span style=\"font-size: 1rem;\">Les projections de croissance du march\u00e9 de l&rsquo;entretien-r\u00e9novation (propos\u00e9es par l&rsquo;OMBTP) tend vers une croissance annuelle moyenne du secteur de 2.2%, entre 2025 et 2030. Un secteur qui serait fortement pouss\u00e9 par le segment de la r\u00e9novation \u00e9nerg\u00e9tique. Dont la croissance annuelle moyenne attendue sur la p\u00e9riode est de 6.1%.\u00a0<\/span><\/p><p><span style=\"font-size: 1rem;\">De son c\u00f4t\u00e9, la branche d&rsquo;activit\u00e9 des travaux de finition a connu une croissance annuelle moyenne d&rsquo;environ 3.7% entre 2015 et 2022. Les projections d&rsquo;EPSIMAS pour le secteur tendent vers une continuation de cette croissance sur les prochaines ann\u00e9es. Les entreprises de cette branche observent un chiffre d&rsquo;affaires moyen de 305 161 EUR HT en 2022. Pour un r\u00e9sultat d&rsquo;exploitation en moyenne \u00e9gal \u00e0 5.4% du CA.\u00a0<\/span><\/p><p>Sources: <a href=\"http:\/\/insee.fr\">INSEE <\/a>; <a href=\"https:\/\/www.metiers-btp.fr\/\">Observatoire des m\u00e9tiers du BTP<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d6a2e65 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d6a2e65\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;mountains&quot;,&quot;shape_divider_bottom&quot;:&quot;mountains&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" opacity=\"0.33\" d=\"M473,67.3c-203.9,88.3-263.1-34-320.3,0C66,119.1,0,59.7,0,59.7V0h1000v59.7 c0,0-62.1,26.1-94.9,29.3c-32.8,3.3-62.8-12.3-75.8-22.1C806,49.6,745.3,8.7,694.9,4.7S492.4,59,473,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" opacity=\"0.66\" d=\"M734,67.3c-45.5,0-77.2-23.2-129.1-39.1c-28.6-8.7-150.3-10.1-254,39.1 s-91.7-34.4-149.2,0C115.7,118.3,0,39.8,0,39.8V0h1000v36.5c0,0-28.2-18.5-92.1-18.5C810.2,18.1,775.7,67.3,734,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M766.1,28.9c-200-57.5-266,65.5-395.1,19.5C242,1.8,242,5.4,184.8,20.6C128,35.8,132.3,44.9,89.9,52.5C28.6,63.7,0,0,0,0 h1000c0,0-9.9,40.9-83.6,48.1S829.6,47,766.1,28.9z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" opacity=\"0.33\" d=\"M473,67.3c-203.9,88.3-263.1-34-320.3,0C66,119.1,0,59.7,0,59.7V0h1000v59.7 c0,0-62.1,26.1-94.9,29.3c-32.8,3.3-62.8-12.3-75.8-22.1C806,49.6,745.3,8.7,694.9,4.7S492.4,59,473,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" opacity=\"0.66\" d=\"M734,67.3c-45.5,0-77.2-23.2-129.1-39.1c-28.6-8.7-150.3-10.1-254,39.1 s-91.7-34.4-149.2,0C115.7,118.3,0,39.8,0,39.8V0h1000v36.5c0,0-28.2-18.5-92.1-18.5C810.2,18.1,775.7,67.3,734,67.3z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M766.1,28.9c-200-57.5-266,65.5-395.1,19.5C242,1.8,242,5.4,184.8,20.6C128,35.8,132.3,44.9,89.9,52.5C28.6,63.7,0,0,0,0 h1000c0,0-9.9,40.9-83.6,48.1S829.6,47,766.1,28.9z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-706df61\" data-id=\"706df61\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f332c2a elementor-widget elementor-widget-html\" data-id=\"f332c2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"flourish-embed flourish-chart\" data-src=\"visualisation\/24023885\"><script src=\"https:\/\/public.flourish.studio\/resources\/embed.js\"><\/script><noscript><img decoding=\"async\" src=\"https:\/\/public.flourish.studio\/visualisation\/24023885\/thumbnail\" width=\"100%\" alt=\"Chart visualization\" \/><\/noscript><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72abd74 elementor-widget elementor-widget-spacer\" data-id=\"72abd74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-8a9f07d e-flex e-con-boxed e-con e-parent\" data-id=\"8a9f07d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8ca03fa e-con-full e-flex e-con e-child\" data-id=\"8ca03fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4969a01 e-con-full e-flex e-con e-child\" data-id=\"4969a01\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f56669 elementor-widget elementor-widget-spacer\" data-id=\"8f56669\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f807967 elementor-widget elementor-widget-heading\" data-id=\"f807967\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vous avez besoin d'une \u00e9tude du march\u00e9 de la r\u00e9novation ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-503e0e4 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"503e0e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/epsimas.com\/en\/request-quote\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request your custom market research here!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-62a5b59 e-flex e-con-boxed e-con e-parent\" data-id=\"62a5b59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0c6b00 elementor-widget elementor-widget-spacer\" data-id=\"a0c6b00\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"2\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a41031c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a41031c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3aa177c\" data-id=\"3aa177c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0b09e12 elementor-widget elementor-widget-heading\" data-id=\"0b09e12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. La demande du secteur<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7e4d92 elementor-widget elementor-widget-text-editor\" data-id=\"a7e4d92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les clients du secteur de la r\u00e9novation sont \u00e0 la fois des particuliers, des entreprises priv\u00e9es et des administrations publiques. Le march\u00e9 de la r\u00e9novation peut se segmenter par type de b\u00e2timent. Le segment du r\u00e9sidentiel repr\u00e9sente environ 60% du chiffre d&rsquo;affaires du secteur, soit 57 milliards d&rsquo;euros. Sur ce segment, la cible client principale se compose des propri\u00e9taires de leur r\u00e9sidence principale, r\u00e9sidant en maison individuelle. Les logements individuels repr\u00e9sentaient en 2022 plus de 63% du segment r\u00e9sidentiel. En France, 57% des m\u00e9nages sont propri\u00e9taires en 2024, sur un parc de 38.2 millions de logements (dont 20.9 millions de maisons individuelles). Et 31.4 millions de logements sont utilis\u00e9s \u00e0 des fins de r\u00e9sidences principales.\u00a0<\/p><p>Le segment non-r\u00e9sidentiel, de son c\u00f4t\u00e9, repr\u00e9sente 38 milliards d&rsquo;euros en 2022, soit 40% du march\u00e9 dans son ensemble. Ce segment conna\u00eet une plus forte demande de la part des entreprises priv\u00e9es (64.7%). Les entreprises priv\u00e9es sont ainsi la deuxi\u00e8me principale cible client du secteur.\u00a0<\/p><p><i>Sources: <a href=\"http:\/\/epsimas.com\/en\/\">EPSIMAS<\/a> ; <a href=\"http:\/\/insee.fr\">INSEE <\/a>; <a href=\"https:\/\/www.metiers-btp.fr\/\">Observatoire des m\u00e9tiers du BTP<\/a><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2043451 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2043451\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-17158b0\" data-id=\"17158b0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-842ae91 elementor-widget elementor-widget-spacer\" data-id=\"842ae91\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"3\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74c3f22 elementor-widget elementor-widget-heading\" data-id=\"74c3f22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3.  Evolutions du march\u00e9 de la r\u00e9novation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e19371 elementor-widget elementor-widget-text-editor\" data-id=\"7e19371\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le secteur de la r\u00e9novation en France pr\u00e9sente une forte concurrence. Entre les acteurs historiques, les r\u00e9seaux nationaux et les nombreux ind\u00e9pendants, le march\u00e9 pourrait sembler avoir atteint une certaine maturit\u00e9. Cependant, le secteur continue de cro\u00eetre \u00e0 bon rythme, avec une reprise et une acc\u00e9l\u00e9ration de croissance depuis quelques ann\u00e9es. D\u2019une part, la croissance du segment de la r\u00e9novation \u00e9nerg\u00e9tique pousse le secteur dans son ensemble. D\u2019autres parts, de nombreux r\u00e9seaux nationaux acc\u00e9l\u00e8rent leur d\u00e9veloppement sur le march\u00e9 fran\u00e7ais depuis quelques ann\u00e9es, recherchant une meilleure couverture territoriale. Des indicateurs semblant confirmer cette tendance haussi\u00e8re sur 10 ans du secteur.<\/p><p>Le secteur de la r\u00e9novation reste relativement corr\u00e9l\u00e9 au march\u00e9 de l\u2019immobilier. Apr\u00e8s deux ann\u00e9es difficiles pour le march\u00e9 de l\u2019immobilier r\u00e9sidentiel (cons\u00e9quences de la hausse des taux directeurs par la BCE en r\u00e9ponse au contexte inflationniste), celui-ci d\u00e9montre des signes de reprise en d\u00e9but d\u2019ann\u00e9e 2025. Depuis 2024, les taux directeurs tendent \u00e0 la baisse. De plus, le nombre de transactions immobili\u00e8res sur 12 mois glissants rompt avec sa tendance baissi\u00e8re \u00e0 fin f\u00e9vrier 2025. Les prix m\u00e9dians de vente repartent \u00e9galement \u00e0 la hausse en France.\u00a0<\/p><p><i>Sources: \u00a0<a href=\"http:\/\/epsimas.com\/en\/\">EPSIMAS<\/a> ; <a href=\"http:\/\/www.notaires.fr\">Notaires de France<\/a> ; <a href=\"http:\/\/insee.fr\/fr\">INSEE\u00a0<\/a>; <a href=\"https:\/\/www.banque-france.fr\/fr\">Banque de France<\/a><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-e8cf61a e-flex e-con-boxed e-con e-parent\" data-id=\"e8cf61a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aa5473f e-con-full e-flex e-con e-child\" data-id=\"aa5473f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f04d297 elementor-widget elementor-widget-spacer\" data-id=\"f04d297\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df98db0 elementor-widget elementor-widget-heading\" data-id=\"df98db0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vous avez besoin d'une \u00e9tude de march\u00e9 pour votre activit\u00e9 de r\u00e9novation ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-737a86b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"737a86b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/epsimas.com\/en\/request-quote\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request your custom market research here!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bfc3826 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bfc3826\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8503e02\" data-id=\"8503e02\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c7f6aff elementor-widget elementor-widget-spacer\" data-id=\"c7f6aff\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"4\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-796602f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"796602f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a78596\" data-id=\"0a78596\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a5aea5 elementor-widget elementor-widget-heading\" data-id=\"5a5aea5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. La concurrence sur le march\u00e9 de la r\u00e9novation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11f9208 elementor-widget elementor-widget-text-editor\" data-id=\"11f9208\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En France m\u00e9tropolitaine, 290 998 \u00e9tablissements sont recens\u00e9s en 2025 sur les codes d&rsquo;activit\u00e9 appartenant \u00e0 la branche Travaux de finitions (433). Seuls 55 585 de ces \u00e9tablissements identifi\u00e9s emploient au moins un salari\u00e9, refl\u00e9tant ainsi la fragmentation du secteur. Un march\u00e9 domin\u00e9 par de petites structures, souvent ind\u00e9pendantes. Toutefois, cette fragmentation du march\u00e9 est \u00e0 contraster. D&rsquo;une part, de nombreux r\u00e9seaux de franchises existent depuis plusieurs d\u00e9cennies sur le secteur, et continuent de s&rsquo;y d\u00e9velopper. D&rsquo;autres part, de plus jeunes r\u00e9seaux \u00e9mergent depuis quelques ann\u00e9es, avec des positionnements plus cibl\u00e9s et des \u00e9l\u00e9ments diff\u00e9renciants forts. Ces \u00e9l\u00e9ments, combin\u00e9s \u00e0 de potentielles op\u00e9rations d&rsquo;acquisitions, pourrait faire tendre le secteur de la r\u00e9novation vers davantage de concentration.\u00a0<\/p><p>Au sens de l&rsquo;INSEE, la fili\u00e8re des Travaux de finition recensait en 2022 environ 198 214 entreprises. Ces entreprises employaient, au 31 d\u00e9cembre 2022, 344 304 salari\u00e9s (pour environ 320 624 \u00e9quivalents temps plein).<\/p><p>Sources: <i><a href=\"http:\/\/epsimas.com\/en\/\">Benchmark EPSIMAS<\/a><\/i> <i>; <a href=\"https:\/\/public.opendatasoft.com\/explore\/dataset\/economicref-france-sirene-v3\/map\/?flg=fr-fr&amp;disjunctive.libellecommuneetablissement&amp;disjunctive.etatadministratifetablissement&amp;disjunctive.naturejuridiqueunitelegale&amp;disjunctive.sectionetablissement&amp;disjunctive.soussectionetablissement&amp;disjunctive.divisionetablissement&amp;disjunctive.groupeetablissement&amp;disjunctive.classeetablissement&amp;disjunctive.sectionunitelegale&amp;disjunctive.soussectionunitelegale&amp;disjunctive.classeunitelegale&amp;disjunctive.activiteprincipaleetablissement&amp;location=3,33.16147,-0.95361&amp;basemap=jawg.light\">SIREN BASE<\/a>\u00a0; <a href=\"http:\/\/insee.fr\">INSEE\u00a0<\/a><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-175b1e3 elementor-widget elementor-widget-text-editor\" data-id=\"175b1e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>*Note d&rsquo;interpr\u00e9tation : une entreprise peut avoir plusieurs \u00e9tablissements ; le nombre d&rsquo;\u00e9tablissements en 2025 et le nombre d&rsquo;entreprises en 2022 ne peuvent donc pas \u00eatre compar\u00e9s entre eux.&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-46c8c76 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"46c8c76\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d81dceb\" data-id=\"d81dceb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff8334c elementor-widget elementor-widget-spacer\" data-id=\"ff8334c\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"5\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fafa93b elementor-widget elementor-widget-heading\" data-id=\"fafa93b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5.  Les enjeux du secteur de la r\u00e9novation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd0f817 elementor-widget elementor-widget-text-editor\" data-id=\"bd0f817\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Parmi les principaux enjeux des professionnels de la r\u00e9novation, la concurrence fait partie des principaux. Ainsi, la visibilit\u00e9 et la diff\u00e9renciation sont d\u00e9sormais des enjeux majeurs sur ce secteur en vue de s&rsquo;y d\u00e9velopper. Certaines enseignes se positionnent ainsi sur des niches de march\u00e9, tandis que d&rsquo;autres misent sur leur visibilit\u00e9.\u00a0<\/p><p>Par ailleurs, le secteur de la r\u00e9novation comprend de nombreux corps de m\u00e9tier sp\u00e9cialis\u00e9s (menuiserie, carrelage, rev\u00eatement, isolation \u2026).\u00a0<span style=\"font-size: 1rem;\">Ainsi, sur les 20 derni\u00e8res ann\u00e9es, un grand nombre d\u2019agences plus g\u00e9n\u00e9ralistes ont \u00e9merg\u00e9, afin de r\u00e9pondre au besoin de centralisation des diff\u00e9rents m\u00e9tiers. Ces agences offrent ainsi \u00e0 leurs clients la possibilit\u00e9 de n\u2019avoir qu\u2019un seul interlocuteur pour leurs projets. Cette tendance continue de s\u2019observer, bien qu\u2019il soit \u00e0 noter le d\u00e9veloppement continu en parall\u00e8le d\u2019acteurs positionn\u00e9s sur des segments plus sp\u00e9cialis\u00e9s (toitures, carrelage, r\u00e9novation \u00e9nerg\u00e9tique \u2026).<\/span><\/p><p>Un autre enjeu majeur du secteur est li\u00e9 \u00e0 la ressource humaine. Le recrutement, comme pour de nombreuses autres fili\u00e8res, est rendu difficile par le manque de main d&rsquo;oeuvre qualifi\u00e9e. Mais \u00e9galement par l&rsquo;aspect concurrentiel du secteur.\u00a0<\/p><p><span style=\"font-size: 1rem;\">Sources: <\/span><a style=\"background-color: #ffffff; font-size: 1rem;\" href=\"http:\/\/epsimas.com\/en\/\">EPSIMAS<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-c27dc1a e-flex e-con-boxed e-con e-parent\" data-id=\"c27dc1a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e6cc143 e-con-full e-flex e-con e-child\" data-id=\"e6cc143\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7887d8 elementor-widget elementor-widget-spacer\" data-id=\"e7887d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4252908 elementor-widget elementor-widget-heading\" data-id=\"4252908\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vous pr\u00e9voyez l'ouverture de votre entreprise de r\u00e9novation ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bff915 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"0bff915\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/epsimas.com\/en\/request-quote\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request your custom market research here!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-90ea128 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"90ea128\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fa6483e\" data-id=\"fa6483e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cfcc8d4 elementor-widget elementor-widget-spacer\" data-id=\"cfcc8d4\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"6\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4827bef elementor-widget elementor-widget-heading\" data-id=\"4827bef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Codes NAF \/ APE du secteur de la r\u00e9novation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74d451e elementor-widget elementor-widget-text-editor\" data-id=\"74d451e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les entreprises les plus g\u00e9n\u00e9ralistes du secteur sont essentiellement enregistr\u00e9es sous le code NAF suivant :&nbsp;<b style=\"font-size: 1rem;\">43.39Z : Autres travaux de finition<\/b><\/p><p><b>This NAF code includes:<br><\/b>&#8211; le nettoyage de nouveaux b\u00e2timents apr\u00e8s leur construction<br>&#8211; les travaux de ferronnerie d\u00e9corative<br>&#8211; les autres travaux d&rsquo;ach\u00e8vement et de finition des b\u00e2timents n.c.a.<br>&#8211; la remise en \u00e9tat des lieux apr\u00e8s travaux<\/p><p><br><b>Ce code NAF ne comprend pas :<br><\/b>&#8211; les activit\u00e9s des d\u00e9corateurs d&rsquo;int\u00e9rieur (cf. 74.10Z)<br>&#8211; le nettoyage des parties int\u00e9rieures de b\u00e2timents et d&rsquo;autres constructions (cf. 81.21Z)<br>&#8211; le nettoyage des fa\u00e7ades \u00e0 la vapeur ou au sable (cf. 43.99D)<br>&#8211; les activit\u00e9s de nettoyage int\u00e9rieur et ext\u00e9rieur sp\u00e9cialis\u00e9 de b\u00e2timents (cf. 81.22Z)<\/p><p><br>N\u00e9anmoins de nombreux corps de m\u00e9tiers davantage sp\u00e9cialis\u00e9s sont aussi positionn\u00e9 sur le march\u00e9 de la r\u00e9novation. Une grande partie est par ailleurs regroup\u00e9e dans la branche des travaux de finition (433).&nbsp;<\/p><p>Les principaux autres codes NAF de la r\u00e9novation sont les suivants :<br>\u2013<b> 43.32B &#8211; Travaux de menuiserie m\u00e9tallique et serrurerie<br>&#8211; 43.31Z &#8211; Travaux de pl\u00e2trerie<br>&#8211; 43.34Z &#8211; Travaux de peinture et vitrerie<br>&#8211; 43.33Z &#8211; Travaux de rev\u00eatement des sols et des murs<br>&#8211; 43.32A &#8211; Travaux de menuiserie bois et PVC<br>&#8211; 43.91A &#8211; Travaux de charpente<br>&#8211; 43.29 &#8211; Autres travaux d&rsquo;installation<\/b><\/p>\n<p>Source : <a href=\"http:\/\/insee.fr\">INSEE&nbsp;<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00c9383 elementor-widget elementor-widget-spacer\" data-id=\"00c9383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2979bae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2979bae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ac8bcb\" data-id=\"1ac8bcb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b605750 elementor-widget elementor-widget-spacer\" data-id=\"b605750\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bed05a elementor-widget elementor-widget-heading\" data-id=\"7bed05a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Do you want to know more? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20be15d elementor-widget elementor-widget-text-editor\" data-id=\"20be15d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Don't hesitate to contact us to discuss your projects!<\/p>\n<p>You can leave us your contact information via the <a href=\"https:\/\/epsimas.com\/en\/contact\/\">Contact form<\/a>, or book an appointment directly below.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a364d3f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a364d3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/calendly.com\/thomas-marie-emc2conseil\/prise-de-contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Make an appointment<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7870cbf elementor-widget elementor-widget-spacer\" data-id=\"7870cbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Le march\u00e9 de la r\u00e9novation de b\u00e2timents est vaste. Il comprend \u00e0 la fois les activit\u00e9s d\u2019entretien courant, de d\u00e9pannage d\u2019urgence, de r\u00e9novation \u00e9nerg\u00e9tique, de r\u00e9novation partielle ou totale d\u2019un bien ou d\u2019extension d\u2019un b\u00e2timent. Cette d\u00e9finition, propos\u00e9e par Xerfi, correspond ainsi \u00e0 de nombreux corps de m\u00e9tiers diff\u00e9rents. Au sens de l\u2019INSEE, la branche d\u2019activit\u00e9 des travaux de finition (433) est celle se rapprochant le plus de cette d\u00e9finition. Les estimations de la valeur du secteur diff\u00e8rent selon les organismes, et selon la d\u00e9finition qui lui est donn\u00e9e. Xerfi, d\u2019une part, estime le chiffre d\u2019affaires du secteur de la r\u00e9novation de b\u00e2timent \u00e0 130 milliards d\u2019euros par an. D\u2019autres parts, l\u2019Observatoire des m\u00e9tiers du BTP estime un chiffre d\u2019affaires du secteur de l\u2019entretien-r\u00e9novation davantage autour de 95 milliards d\u2019euros. Enfin, la branche d\u2019activit\u00e9 des travaux de finition est \u00e9valu\u00e9e \u00e0 60,5 milliards d\u2019euros en 2022 par l\u2019INSEE. <\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-36541","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le march\u00e9 de la r\u00e9novation en France - EPSIMAS<\/title>\n<meta name=\"description\" content=\"Le march\u00e9 de la r\u00e9novation rebondit en 2021, apr\u00e8s plusieurs ann\u00e9es de stagnation. 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